...and living in Palm Desert! We just finished the 2008 Food Evolution Summit and I have to say, the scope of definition of Open Innovation is huge. Some rather large companies (General Mills, Nestle, Hershey to name a few) spent time on the podium telling the audienced of their successes, challenges and future of Open Innovation in their companies. The one point that kept coming up was that Open Innovation is here to stay, and will be the way companies will grow.
Organic Growth, or company growth from internally developed products, can only take you so far. Leveraging the talents and skills of outside entreprenuers will help a company grow in directions that would not have been otherwise possible with internal resources.
t's an exciting time to be an entreprenuer with Open Innovation. You may find yourself in a position to get the help and resources you need to get that great new idea to the market faster than you ever could on your own.
Cheers,
Kurt C Schneider
Lead Product Accelerator
Tech Bridge West
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